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Make financial freedom your reality with independent money education, coaching and events
The new SmartPurse App is out now!
Make financial freedom your reality with independent 3-5 minutes nudges accessible at your fingertips. 💸
Your fastest way to learn about all things finance, from investing to pensions, negotiating pay and sustainability.
I am learning so much and gaining confidence to invest. I am doing my research and it feels good to know that I belong to a community of women who approach it the same way.
We are a unique financial wellness platform, designed by women, useful for everyone
Financial Health Test
Join thousands others to test and find out more about your financial health and see how you compare to others or track your own progress!
A digital membership to our ultimate financial toolkit. Access 80+ lessons & exclusive resources, perfect for the time-poor who wants to learn quickly.
Grow your money & save the planet with our on-demand course, full of practical advice from sustainable investing experts.
Let's talk money
Over 300 amazing women and 30+ experts attended our Money Rally in partnership with Frauenzentrale Zürich, exchanging on everything there is to know about your finances and sharing their stories.
Boost your confidence
95% of our course participants see improved financial knowledge and confidence in only 2 weeks.
Learn from unbiased experts
All our content is created by independent experts and completely advertising free - 94% of our users rate it as "excellent" or "very good".
Get fair value
We provide accessible prices without compromising on quality - 90% of our users would recommend SmartPurse to a friend or colleague.
Very inspiring in terms of thinking actively about what our passion is and how we can make a difference.
How it all began...
Meet our co-founders, Jude Kelly & Olga Miler.
On a mission to close the gender education gap, their joint knowledge and experiences expand across the financial industry and the arts.
In other words, they know what they're talking about when it comes to life & money - and before long, so will you.