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Privacy Policy

The protection of your privacy during the processing of personal data is an important concern for us.

When you visit our website, our web servers store the IP address of your terminal device, which you have received from your Internet service provider, the website from which you visit us, the websites you visit on our site, as well as the date and duration of your visit. This information is absolutely necessary for the technical transmission of the websites and the secure server operation. A personalised evaluation of this data does not take place.

If you send us data via contact form, this data will be stored on our servers in the course of data backup. Your data will be used by us exclusively to process your request. Your data will be treated strictly confidential. Your data will not be passed on to third parties.



Personal data

Personal data is data about your person. This includes your name and email address. You do not need to provide any personal information to visit our website. In some cases we need your name and address, as well as further information, in order to be able to offer you the desired service.

The same applies in the event that we supply you with information on request or when we respond to your enquiries. In addition, we only store data that you have transmitted to us automatically or voluntarily.

When you use one of our services, we usually only collect the data that is necessary to provide you with our service. We may ask you for further information which is voluntary in nature. Whenever we process personal data, we do so in order to provide you with our service or to pursue our commercial objectives.


Purposes of collecting personal data

Your data stored online will be used and exchanged by exclusively for the following purposes

  • To process your orders (your name and email address, payment details);
  • To provide certain services to you (your name and email address, payment details)
  • To answer your questions (your name and email address, possibly your telephone number);
  • To promote products that may be of interest to you. This applies regardless of whether you subscribe to the newsletter. You can object to the use of your personal data for advertising purposes at any time and free of charge at
  • If you register for the newsletter, your email address will be used for our own advertising purposes until you unsubscribe from the newsletter. We will inform you about topics related to SmartPurse, e.g. services, products, promotions, lotteries as well as product-related offers from our partners. Your data will not be passed on to these partners. You can unsubscribe at any time at
  • No financial information is held on servers, irrespective of the method of payment.
  • Your data is never sold to third parties.

Automatic data acquisition through cookies, sessions and log files

A cookie is a small text file which is stored in the cache of your browser and which enables an analysis of your use of our website. This enables us, for example, to greet you personally on your next visit or to display information specifically tailored to your interests. Furthermore, cookies are set by our contractual partners for the purpose of evaluating user behaviour in order to optimise advertising (so-called “social targeting”). A session is a single session that is stored on our server for a short period of time. Logfiles are created by the server and stored by us. They contain automatically kept logs of all or certain actions of processes on a computer system. ​

The cookies, sessions and log files do not store any security-relevant or – with the exception of your IP address – personal data. Furthermore, these files cannot transmit viruses, spy on data on your computer or send unnoticed emails. Each web server can also only read the cookies that it has set itself.

The following data is automatically collected by our computer system when our web pages are accessed using cookies, sessions or log files: Your Internet address (IP address)/host name + user agent/browser type and version + website from which you visit us (referrer URL) + operating system used + website from which you are forwarded to other websites + page views on our website + date and time of your access + your customer number + your name (encrypted) + your layout in the shop + session + session ID + campaign banner This data is stored separately from the data that you have provided as part of a customer relationship with us. These data are not linked. The automatically collected data is evaluated for statistical purposes in order to optimise our websites and our offers.

This data is stored separately from the data that you have provided as part of a customer relationship with us. These data are not linked. The automatically collected data is evaluated for statistical purposes in order to optimise our websites and our offers.

If you do not wish cookies and log files to be used, you can block or restrict their use in your browser. However, it cannot be ruled out that you will then no longer be able to use individual functions of our pages. ​

When you close your browser, session cookies are deleted immediately, all other cookies about you are automatically deleted after one year. Cookies from partners(see below) have a maximum duration of 24 months.


List of trackers

When you visit or buy from this website, the following companies may collect your data or set cookies in your browser: Name, address, email, phone. Cookies: yes
MailChimp (Email marketing company). Cookies: yes
Google (metrics & marketing) Cookies: yes (customer reviews) Name, email. Cookies: yes
Conversio (marketing) Name, address, email, phone. Cookies: yes
Maxmind (Geo-IP location) Country. Cookies: yes

Other Online Behavioural Advertising Tools: Google Analytics, Skimlinks, Amazon Partner Program,, Awin, Cloudflare, etc.


Social Plugins uses social plugins, e.g. from Facebook, Twitter, LinkedIn and Instagram. The plugins are marked with the logo of the provider and can be e.g. “Like” buttons or a Twitter, LinkedIn or Instagram button.

If you call up our Internet pages that contain such a plugin, your browser establishes a direct connection with the provider’s computers. The content of the plugin is transmitted directly to your browser by the offering site and integrated into the Internet page by this browser. Through the integration of the plugins, the provider receives the information that you have called our website. If you are logged in to the provider at the same time, the provider can assign the visit to your profile. If you interact with the plugins – for example by clicking on the “Like” button or making a comment – the corresponding information is transmitted directly from your browser to the provider and stored there.

If you do not want the provider to collect data about you via our website, you must log out from the provider before visiting our website. Even when logged out, the providers collect anonymous data via the social plugins and set a cookie for you. This data can be assigned to your profile if you log in to the provider at a later point in time.

If a login is offered via a social login service – e.g. Facebook Connect – data is exchanged between the provider and our Internet page. With Facebook Connect, for example, this can be data from your public Facebook profile. By using such login services, you consent to the transfer of data.

The purpose and scope of the data collection and the further processing of your data by the provider as well as your rights in this regard and setting options for the protection of your privacy can be found in the data protection information of the providers. ​

If you do not want the providers to collect data about you via these cookies, you can select the “Block third-party cookies” function in your browser settings. In this case, the browser will not send cookies to the server for embedded content from other providers. With this setting, other functions of our website may no longer work.


Data subject rights

Please contact us at any time if you would like to know which personal data we store about you, or if you wish to have it corrected or deleted. Furthermore, you have the right to restrict the processing (Art. 18 GDPR), the right to object to the processing (Art. 21 GDPR) and the right to data transfer (Art. 20 GDPR). In these cases, please contact directly.



All images used on this website are from Unsplash and Pexels.


Changes to this Privacy Policy

We reserve the right to change our privacy policy if necessary due to new technologies. Please make sure that you have the most current version. If fundamental changes are made to this data protection declaration, we will announce them on our website.

All interested parties and visitors to our website can contact us with questions about data protection.